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The BLC Beauty Circle

The Beauty Circle celebrates the powerful intersection of beauty, artistry, and community.

We believe the beauty industry is built through connection.

Between brands and salons.

Artists and therapists.

Creators, media, and culture.

The Beauty Circle celebrates this as a shared, collaborative experience.

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AN IMMERSIVE SHOWCASE

Brands, ideas & the future of professional beauty

Join us in Sydney on Sunday 16 and Monday 17 August for The Beauty Circle, a two-day event designed to bring together the professional beauty community through connection, education and brand experience.

Set at 12 Micron, Bangaroo, this immersive event will showcase the full BLC portfolio in a space that feels elevated, inspiring and relevant to where beauty is heading.

Bringing together salon owners, therapists, creators, media, and industry partners, The Beauty Circle is more than an event, it's a moment.
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SUNDAY 16 AUGUST

House of Brands Showcase

A complimentary event introducing the BLC House of Brands. Designed as an open-flow afternoon, this experience brings together our brand portfolio in a considered, elevated setting, inviting you to explore, connect and be inspired by the future of professional beauty.

Discover curated brand spaces, hero collections and interactive moments, while enjoying cocktails and canapés alongside salon owners, therapists, media and industry partners. From hands-on experiences to meaningful conversations, this is an opportunity to engage with our brands in a more personal, experiential way.

Guests will also receive a thoughtfully curated beauty goodie bag, with the chance to win a prize we promise you’ll want in your salon, making it an afternoon not to be missed!
MONDAY 17 AUGUST

Community & Education Day

A ticketed, education-led experience designed to bring our professional beauty community together. With a structured agenda, the day focuses on strengthening connections, welcoming new voices and fostering meaningful, long-term partnerships across salons, clinics and industry collaborators.

Hear from guest speakers and gain valuable insights through brand-led education sessions from Thalgo, Comfort Zone and more, each designed to support your business, treatment offering and ongoing growth. The day is thoughtfully curated to balance learning with connection in an elevated, collaborative environment.

Enjoy a catered lunch, connect with like-minded professionals and take home a Premium BLC Goodie Bag, a considered close to a day centred on education, inspiration and community.
GUEST KEYNOTE SPEAKER

Tamara Reid

She's taken brands from good to iconic. Now she's bringing that knowledge into the circle.

Industry leader, growth strategist, and brand marketing expert with over 18 years shaping the professional beauty industry. Tamara has built a reputation for helping businesses scale with clarity, purpose and direction. ⁠
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On Monday 17 August, she'll be sharing the strategies, insights and honest truths that drive real, sustainable growth for businesses. ⁠
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